Nicole by OPI
Press Release
Nicole by OPI Announces Partnership with Singing Sensation Selena Gomez for 2013
Tuesday, January 08, 2013nail a college drop out
Nicole by OPI announces the launch of 14 new nail
lacquers inspired by actress and singer Selena Gomez. The line features shades
designed to capture Selena’s sweet yet spunky personality, from soft pink and
peach hues to bright glitter and confetti lacquers.
“Selena is an ideal partner for Nicole by OPI. Millions of fans love
her for the same reasons we do; she’s smart, talented, funny – and has an
incredible sense of style,” explains Suzi
Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. “She has that classic ‘girl-next-door’
appeal, but she’s also edgy and fun – just like the Nicole consumer.
“Selena is not only a chart-topping singer
and actress, she’s also a clothing designer and an active philanthropist,” adds
Weiss-Fischmann. “Like women around
the globe, Selena has many interests and passions; this collection, with its
diverse range of hues, offers a perfect match for every occasion!”
The Selena Gomez Collection includes
Stars at Night
Star light, star
bright...confetti-silver nails tonight!
Mi Fantasia
This purple-aqua glitter is the stuff
dreams are made of.
Kissed at Midnight
This romantic gold glitter is perfect any time.
Confetti Fun
Nothing says “party!” like a shower of
color.
Heavenly Angel
This iridescent confetti gives me wings.
Sweet Dreams
This violet-teal is a dream-come-true
Inner Sparkle
Let this light pink glitter shine
through!
Selena
This fresh, young peach will make your
heart sing.
Hit the Lights
This not-so-mellow yellow has got
stage presence.
Love Song
Fall head-over-heels for this true
purple.
Naturally
Who wouldn’t want this pure pink
dream?
Spring Break
The perfect hot pink for the perfect
hot vacation!
Pretty in Plum
This picture-perfect purple is a
genuine beauty.
Scarlett
This shimmery red-violet is leading
lady lovely.
Nicole
by OPI Nail Lacquers
and Nail Treatments contain no DBP, Toluene, or Formaldehyde. Nicole by OPI formulas are
long-lasting, fast-drying, and salon-quality. Selena Gomez lacquers will be available January 2013 for $7.99 each
at retailers including select Target, Walmart, CVS, K-mart, Rite Aid, ULTA,
Sears, Meijer, Fred Meyer, Kroger and H-E-B locations. In Canada, this line
will be available for $10.99 each at Shoppers Drug Mart, Walmart Canada, Jean
Coutu, Loblaw, and London Drug.
For more information, visit nicolebyopi.com. Follow Nicole by
OPI on Twitter @NicoleByOPI
and become a Facebook
fan!
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